Members and interested attendees gathered Wednesday afternoon to discuss the focus and direction of the Communication, Education, & Marketing Technical Division. The session was held in the back corner of the exhibit hall to allow more exposure to exhibitors while drawing attendees into networking opportunities.
CEM members expressed interest in SWANA creating a database of CEM program information including types of CEM information each program uses as well as demographics on the community served. Members felt this could be used as a resource when looking for information on other's in similar communities, position titles, programs, or to compare types of CEM outreach used and effects.
While CEM does maintain a listserv for information exchange, like the other SWANA Technical Divisions, some members expressed the need for a static directory of CEM member information to be used by others as reference.
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